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Kruso Wins Best Global PIM Solution at Akeneo Unlock 2025

Best Global PIM Solution

At Akeneo Unlock 2025 in London, Kruso was honored with the Best Global PIM Solution award for our collaboration with Triumph Motorcycles. This recognition highlights our expertise in Product Information Management (PIM) and our ability to create scalable, flexible, and future-proof digital ecosystems. 

With Akeneo PIM as the backbone of Triumph’s composable commerce strategy, we have helped optimize product data management, streamline workflows, and accelerate global market expansion. 

Setting the standard for the future of PIM

At Kruso, we are passionate about designing, developing, and implementing world-class PIM solutions that give brands the best foundation for growth and success. 

As composable commerce becomes the new standard, PIM is playing an increasingly crucial role as the backbone of every digital strategy. A strong PIM solution not only ensures structured product data but also provides the flexibility and scalability needed for the future. 

Triumph MotorcyclesGlobal commerce platform

A british success story on two wheels

Triumph Motorcycles has been a key player in the motorcycle industry since 1902 and celebrated its 120th anniversaryin 2022. Today, Triumph is the UK’s largest motorcycle manufacturer, with more than 84,985 motorcycles sold in 2023 and a global dealer network spanning over 800 locations. Headquartered in Hinckley, Leicestershire, the company employs around 3,000 people worldwide and operates across Europe, North America, Asia, and South America. 

Triumph’s product lineup covers everything from the iconic Bonneville Modern Classics to high-performance Roadsters and powerful Adventure models like the Tiger 1200 series. Innovation, craftsmanship, and performance are at the heart of Triumph’s DNA, a legacy further solidified by its GUINNESS WORLD RECORDS™ title for ‘The greatest distance travelled on a motorcycle in 24 hours (individual)’. 

A Flexible and Scalable PIM Solution for Triumph Motorcycles

To support Triumph’s ambitious digital growth strategy, the company needed a solution that could streamline the management of extensive product data while ensuring scalability across multiple markets. 

In close collaboration with Triumph, Kruso developed a centralized and future-proof PIM solution, enhancing both efficiency and data consistency. With Akeneo PIM as the central platform, Triumph now has a single source of truth, ensuring accurate product information across all sales channels and customer touchpoints. 

Seamless integration with key platforms such as Commercetools, Cloudinary, and Uniform has further strengthened Triumph’s digital infrastructure, enabling a more agile and efficient approach to product enrichment and data management. 

This digital transformation has optimized Triumph’s internal processes and laid a solid foundation for future growth. With a composable architecture, Triumph can now quickly adapt to market changes, expand into new regions, and deliver an even better customer experience in the years to come.Â